HTML Form Encoding

HTML specification describes form encoding as:

application/x-www-form-urlencoded

Forms submitted with this content type must be encoded as follows:

1. Control names and values are escaped. Space characters are replaced by `+', and then reserved characters are escaped as described in RFC1738, section 2.2: Non-alphanumeric characters are replaced by `%HH', a percent sign and two hexadecimal digits representing the ASCII code of the character
2. The control names/values are listed in the order they appear in the document. The name is separated from the value by `=' and name/value pairs are separated from each other by `&'.