mQuery Product Overview
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mQuery Summary

Bulletin mQuery™ is a simple interface to a powerful SMS query management system. With mQuery™ you can setup automated responses to dedicated keywords with enhanced media management you can deliver 3G contact, calandar, video, audio and real-time internet information. Routing options include SMS to email and mobile aliasing. mQuery™ supports shortcodes and premium billing options.

With the global connectivity of Bulletin Connect and the extensive experience of Bulletin Wireless in this arena, mQuery is positioned as a low cost, easy to use system for SME, SOHO and growing corporate businesses.

Solution Description

Bulletin mQuery™ is a simple interface to a powerful SMS query management system. With mQuery™ you can setup automated responses to dedicated keywords with enhanced media management you can deliver 3G contact, calandar, video, audio and real-time internet information. Routing options include SMS to email and mobile aliasing. mQuery™ supports shortcodes and premium billing options.

With the global connectivity of Bulletin Connect and the extensive experience of Bulletin Wireless in this arena, mQuery is positioned as a low cost, easy to use system for SME, SOHO and growing corporate businesses.

mQuery takes the cost out of setting up your SMS campaigns. By providing a set of common numbers, and assistance in obtaining dedicated premium numbers, Bulletin can get you up and running with minimum cost or technical knowledge.

The interface to mQuery allows you to quickly setup your keywords and relevant actions. If the actions you need are not available then our developers can assist in custom building one to your requirements.

With your keywords and actions configured and ready to use you can start to generate interest in them via the mass media, billboards etc. inviting people to text in for more information or to initiate an action
For example

Keyword Media Call to Action Response
hotdog Text Hotdog to 4040 for more information Send a recipe to the handset and maybe a SMS voucher/discount
donna Send Donna to 4040 to receive my contact details Send a vCard with phone numbers, email addresses etc to the phone
openhome23 For more information and pictures send openhome23 to 4040 SMS message sent back with details about the property and a link to pictures of the property. Also the agent gets a SMS so they can follow it up

Your options are only limited by your imagination and our experienced development team can assist in providing customised solutions for your mQuery campaigns.

Solution Benefits

mQuery is designed to be easy to use with no technical experience required to get started. Where additional features are required as your needs change we will assist you in areas such as

  • Dedicated premium billing numbers for national campaigns
  • Bespoke development for handling inbound messages

Without the overhead of development costs, the barrier to entering SMS marketing has been drastically lowered. For a simple monthly fee and message costs SOHO and SME's can join the international corporations leveraging this technology.

Benefits

  • Low cost structure
  • Rapid account setup
  • Shared numbers for low cost campaigns, or
  • Dedicated numbers for branded campaigns
  • International campaigns can use common numbers
  • GSM WAP Push messaging for a richer user experience
  • Publish your keywords to generate traffic
  • Manage your own keywords. No more delays in making changes to your campaign

Features

  • Comprehensive Message logging and online Reporting
  • Large range of standard actions to suit most situations
  • Powerful premium actions that can deliver WAP or live internet content and even trigger email delivery of promotional material
  • Customised development available for your specific needs
  • Easy to understand online userguide
  • Assistance with obtaining and maintain premium numbers
  • Dynamic Message handling for customised responses
  • Simple Media Gallery to use in your responses
  • Remote access to report data for integration into your applications

Pricing

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